Bank contribution: how to competently invest money and not lose it in modern realities
According to the Bank of Russia, at the beginning of 2019, credit organizations attracted more than 46 billion rubles in deposits in rubles and foreign currency, as well as precious…

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Brands that have become nominal
If the brand name has become a household name, this phenomenon can have both positive sides for the company and negative ones. On the one hand, consumers are beginning to…

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Original ad on magazine spreads
One of the most popular and sought-after ads is press advertising.As you know, the most profitable placement of information about a product or service is on the first and last…

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Their task is to objectively

How to love criticism and make the company more creative

Although much is said about the benefits of criticism, it is often this very word that bears a negative connotation. Dmitry Trepolsky explains how, by adapting the critical assessment method used in the creative field, companies can not only make criticism an effective tool for improvement, but also develop their creative potential.
Today, the concept of creativity is not associated solely with aesthetics. Continue reading

Business at work: opening your label
Immediately, we note that the label is not created by a lone performer who despaired of bringing his music to the masses. The label is registered in order to earn…

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Non-standard business solutions
One of the main goals of a big business is to be one step ahead of its competitors. This will ensure the emergence of new customers, new sales and receiving…

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How they work at British American Tobacco
British American Tobacco was founded in 1902. Since then, everything has been in the history of the tobacco corporation - and ups and downs. As befits any large business. Now…

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How they work at British American Tobacco
British American Tobacco was founded in 1902. Since then, everything has been in the history of the tobacco corporation - and ups and downs. As befits any large business. Now…

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