How to love criticism and make the company more creative
Although much is said about the benefits of criticism, it is often this very word that bears a negative connotation. Dmitry Trepolsky explains how, by adapting the critical assessment method…

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Own business: how to make a movie
How to make a movie? And most importantly - why? The answer to this question from most novice directors sounds like “Inspiration”. A lot of those who just want to…

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Own business: book typography
Creating your own book printing house is a very difficult undertaking that requires a lot of money and effort from an entrepreneur. However, there are prospects for such a business,…

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But two ambitious entrepreneurs

Own business: screen printing

The name of this method was due to the use in the process of printing silk mesh, which acted as a stencil applied to the product, so that the ink penetrated into it, leaving a characteristic pattern depending on the holes in the sieve. Silk in modern screen printing is no longer used (it is not economically feasible), but the principle itself remains the same. At its core, this is practically the only way to print on non-format products, while silk-screen printing allows you to create images on objects of any size – from small electrical boards to the sides of ships. Continue reading

Business at work: opening your label

Immediately, we note that the label is not created by a lone performer who despaired of bringing his music to the masses. The label is registered in order to earn money on the creation, sale and promotion of music. Thus, it is not necessary to independently perform all three components of the label’s activities. After all, the musician creates the music, sells its distributor, and promotes the producer. The person who holds the label only deals with the complex solution of all these issues and puts his label on the product, showing that it is he who has the right to engage in activities to bring music to the listener and earn money on it. Continue reading

Non-standard business solutions
One of the main goals of a big business is to be one step ahead of its competitors. This will ensure the emergence of new customers, new sales and receiving…

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Own business: book typography
Creating your own book printing house is a very difficult undertaking that requires a lot of money and effort from an entrepreneur. However, there are prospects for such a business,…

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Original ad on magazine spreads
One of the most popular and sought-after ads is press advertising.As you know, the most profitable placement of information about a product or service is on the first and last…

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Own business: literary agency
At the moment, the publishing business is quite risky and has a long payback period. At the same time, the publisher is always interested in talented writers who can bring…

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