McDonalds Marketing Tricks
When the phrase “fast-food establishment” is pronounced, what comes first to your mind? Of course, McDonalds. This global network has flooded all major cities. Despite the fact that many people…

Continue reading →

How great brands appeared
Speaking now about world-famous companies and brands, it is sometimes difficult to imagine that their founders were once inexperienced start-up entrepreneurs, global trading networks started from a single small shop,…

Continue reading →

Age employees: what the employer needs to know
Elena Sidorenko shares information that is related to the employment of pre-retirement employees in a company: whether additional reporting is necessary for this, what are the features of entering into…

Continue reading →

believing that it is easier

How does the company Valve – game developer

Valve Corporation is a company that has created legendary games like Half-Life, Counter Strike, Dota 2, Portal, and others.

The company was created by Gabe Newell, whose biography also includes work at Microsoft for as long as 13 years. To say that Valve Corporation is an innovative company is to say nothing. It is perhaps “more innovative” than many who consider themselves as such. And this concerns not only the developments and the activity itself, but also what the company is from the inside. Continue reading

How Crowdsourcing Appeared

The author of the term “crowdsourcing” – Jeff Howe, who put it into circulation in 2006. Then he, together with the publisher Mark Robinson, published an article in which he described the principle of crowdsourcing and gave examples. In this article, crowdsourcing was more compared to outsourcing, and emphasis was placed on their differences: outsourcing is based on the performance of certain tasks by experts for a monetary reward, and crowdsourcing involves performing work primarily by amateurs and without any monetary payment (or purely symbolic). Continue reading

How do charitable funds earn

We all often see various advertisements for charitable foundations and organizations: on the streets, promoters hand out leaflets calling for help to tidy away the fading nature, posters with texts “let’s save children with rare diseases” flash in the subway cars. It so happened in our society that most people do not trust charitable organizations or simply do not believe in their honest activities. Continue reading

How does the company Valve - game developer
Valve Corporation is a company that has created legendary games like Half-Life, Counter Strike, Dota 2, Portal, and others. The company was created by Gabe Newell, whose biography also includes…

...

Own business: how to make a movie
How to make a movie? And most importantly - why? The answer to this question from most novice directors sounds like “Inspiration”. A lot of those who just want to…

...

How to create an electronic journal from scratch
The openbusiness.ru website, as part of a joint project of the Information Portals Community, Facilitating Small Business Development, continues a series of interviews with successful entrepreneurs who are ready to…

...

Own business: car rental
Business in the car rental is a relatively complex area, but at the same time a proven promising type of business. If you properly organize your work, you can count…

...