Brands that have become nominal
If the brand name has become a household name, this phenomenon can have both positive sides for the company and negative ones. On the one hand, consumers are beginning to…

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How to create an electronic journal from scratch
The openbusiness.ru website, as part of a joint project of the Information Portals Community, Facilitating Small Business Development, continues a series of interviews with successful entrepreneurs who are ready to…

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Internet phone
Students from the Copenhagen Institute of Interactive Design (CIID) have created a phone that allows you to go online by reading the content of web pages. Users simply dial the…

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voluntarily or involuntarily

How to start a business

Owning your own business is what many dream of. However, after making a decision to open a business, you need to realize the full responsibility of this step and think through many nuances, each of which can significantly affect the course of business.If you want to start your own business, it is also important to understand that you assume financial, moral, social and other responsibility for all your actions. Continue reading

Business ideas that changed the world

There are a lot of ideas for creating your business – as they say, for every taste and color. Now so much has been invented that it is very difficult to create something radically new. Basically, everyone uses ideas that have already been invented by someone. Let’s dig a little into history and recall the greatest inventions of talented people. Now it is difficult to imagine what our life would be like if we had not invented:

Physics teacher Robert Godard was an ardent admirer of Wells’s The War of the Worlds. Continue reading

Age employees: what the employer needs to know

Elena Sidorenko shares information that is related to the employment of pre-retirement employees in a company: whether additional reporting is necessary for this, what are the features of entering into an employment contract, and whether it is necessary to provide “age-related” workers with special working conditions
In January 2019, new federal laws came into force that were adopted as part of the pension reform. Recall that, in accordance with the innovations, women reach the retirement age of 60 years, men – at 65. In addition to raising the retirement age, the draft law provides additional guarantees of social support for pre-retirement citizens. Continue reading

Bank contribution: how to competently invest money and not lose it in modern realities
According to the Bank of Russia, at the beginning of 2019, credit organizations attracted more than 46 billion rubles in deposits in rubles and foreign currency, as well as precious…

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McDonalds Marketing Tricks
When the phrase “fast-food establishment” is pronounced, what comes first to your mind? Of course, McDonalds. This global network has flooded all major cities. Despite the fact that many people…

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Seven "deadly sins" of the head, or How not to commit a big boss
20% of the company's success depends on the employees and 80% on the manager. The leadership style may be different, as well as the tasks of the business itself. But…

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The loyalty program of UDS, how it implemented it into its business, and what came of it
In the local shopping center I keep a small accessories store - I sell handbags, travel bags, scarves, gloves and other haberdashery. In general, not a mega-cool businessman, but I…

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